chic & good for the world .
intentful pilates, yoga, barre, & surf.
fashion. sustainability. fitness.
fashion. sustainability. fitness.
goods
goods
goods
yoga mat inspired by art with charitable good intent & made from recycled materials.
Can be used to stand alone of measured to fit comfortably under yoga mat.
leatherjacket, red lip. stitching up the world together.
our mission & dream
make chic goods that aren’t just cute but also impactful & good for the world through conscientious charitable intent
(i.g. using recycled sea plastic yarn & designs that advocate to #savethebees)
okay but who are you.?
just two roommates (…and they were roommates) who love fashion & crafting but also working out & eating clean & people & living well & the planet
one of the founders has been doing pilates for years & recently has joined the @pure_barre tribe to become a future pure barre instructor! the other founder is an avid yogi. both surf
why the name.?
we started by making custom projects & eventually yoga mat holder straps for our friends
the first completed prototype design for the brand was made from an old upcycled (faux) leather jacket that we thrifted
we didn’t have any of our tools since we were acting on an idea in the spur of the moment so we marked up the jacket with a red lip pencil on hand for the cutting lines
(hence the leather jacket, and the red lip)
ig: @leatherjacketandaredlip